Running a website can indeed be a demanding endeavor. The growth of a website is dependent on the continuous generation of fresh content. Although we hope that the effort we put into creating content will reap rewards, it is extremely rare in the initial stages.

In addition to creating content, there are added tasks such as generating visuals, introducing new design components, troubleshooting technical glitches and getting backlinks from different Websites. Essentially, it's an enormous burden to shoulder alone.

That is why, bringing in AI in GPT Extention Merlin is a great way to help you shoulder the burden while also getting great results.

Drawing from my own experiences, I've managed to escalate my website's organic search traffic from zero to about thousands over a span of two years, all the while juggling a full-time job.

Also read Generative AI over the past year

The steady expansion of my website remained unfazed by Google updates. However, I soon recognized that my method needed a course correction if I were to see any profit from content generation.

Hence, the viewpoint from which I approached content creation was altered.

New Viewpoint

Instead of restricting my focus to trending keywords in my SEO writing field, I sought to satisfy these criteria during my keyword research:

1. Low to moderate keyword difficulty
2. Favorable monthly search traffic in the targeted nation (ambitiously, 100+)
3. A blend of commercial and informational search intent
4. Business potential

Rather than writing about SEO generally, keyword research methods, or technical SEO, I delve deeper to unearth overlooked opportunities that offer manageable competition and acceptable traffic potential.

I religiously used Merlin and other SEO tools to conduct keyword research to find compelling keywords.

Also read Generate SEO Strategy in Minutes

Once you have these details ready, you can use Merlin to easily help strategize and complete a blog to go live in a day!

• You can use it to write long-tail keywords for your primary keyword.

• You can use it to write meta titles and meta descriptions for your blog.

• You can use it to write conclusions and FAQs for your blog as well.

• It can also help you generate a thumbnail with its image generator.

What can we deduce from these figures?

Even oversaturated niches harbor readily rankable keywords with commercial viability. It's your task to identify them!

Thanks to the high-ranking web pages, My highest-ranking software reviews assist me in earning affiliate commissions. My second top-performing webpage, for instance, garnered me over $2k in affiliate earnings over a few months. All this becomes possible if you master the art of researching commercially viable keywords.

Such examples emphasize the logic that optimization for the right keywords can swiftly attract potential customers from organic search results.

I've incorporated these keywords into a 12-month content writing strategy developed specifically for my website, focusing on the most influential keywords.

This enables you to precisely identify the content required for your site, and gather the necessary resources beforehand. Ultimately, website traffic holds no value if it does not aid you in winning customers and closing sales.

Alternate Approach

If your existing content creation approach has been yielding poor performance and fruitless results, it's high time for an overhaul.

The following alternate approach is proposed:

• Keyword research (from 1 week to 1 month)
• 12-month content writing plan (up to 1 month)
• Content brief for the target keyword
• Outline generation
• Content creation
• Editing
• On-page optimization
• Publishing

This preparation and process might appear daunting, but its worth can't be overstated. It's a lot of work, but the rewards make it worthwhile.

Conclusion

Strategic content creation endows words with power. However, it's crucial to understand what specific content will secure high rankings irrespective of low website authority, what keywords will lure potential clients, and how to optimize content for superior rankings.

FAQs

1. How can Merlin's AI assist in website content creation?

Merlin streamlines content creation by helping strategize, complete blogs, craft keywords, meta titles, descriptions, and generate thumbnails, making the process efficient and effective.

2. What distinguishes commercially viable keywords in content strategy?

Commercially viable keywords are essential for attracting customers through organic search. They ensure high rankings and tangible benefits, such as eBook sales and affiliate commissions, as seen in articles like SEO books and software reviews.

3. How does the alternate content creation approach work?

The alternate approach involves a strategic process, from comprehensive keyword research to a 12-month content plan, enabling efficient content creation, optimization, and publishing. Despite the work involved, the rewards include increased website authority, customer attraction, and sales over time.